To empower businesses by providing a unified ecosystem of expertise, infrastructure, and support services that enables entrepreneurs, startups, SMEs, and enterprises to focus on growth while we power the operational backbone behind their success.
The group
Built in Brisbane
Adamz Group started in Brisbane in 2018. Today it runs Hubs by Masters, bringing a full range of business services together under one roof for startups, SMEs and established businesses.
The group's leadership spent decades in infrastructure, corporate restructuring, training, management consulting and international trade. In late 2025 the decision was made to bring that experience home and build Hubs by Masters, the group's services hub, in Brisbane.
“We are building a fortress to support the people who build businesses.”
Adam Ibrahim · CEO
- Headquarters Brisbane, Australia
- Founded 2018
- Model Board-led co-build hub
To become Australia's most trusted business ecosystem, connecting specialist organisations under one collaborative hub that accelerates innovation, simplifies operations, and creates sustainable growth for every partner we serve.
The ADAMZ values
Accountability
Owning our actions and delivering on our commitments.
Development
Investing in people, innovation, and continuous improvement.
Alignment
Uniting expertise and organisations behind a shared vision.
Mastery
Pursuing excellence through knowledge, discipline, and execution.
Zeal
Bringing passion, ambition, and purpose to everything we do.
How we deliver
The SAGE method
SAGE is the framework the group runs on, applied to every engagement. It keeps every discipline pointed at one outcome instead of producing separate reports.
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Strategise
We start with the numbers and the goal, then map the route between them, drawing on the group's network where it opens doors.
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Arrange
Ready-made manuals, administrative systems and operating frameworks take the back-office load off your team from week one.
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Guide
Senior people work alongside yours. Founders get frameworks and coaching, and teams get standards to work to.
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Evaluate
We hold the work to group management standards and carry the compliance weight, which opens the door to contracts beyond your current reach.
How it works
How we work with you
- Step 1
Get in touch
Call us, send a message, or start onboarding, and tell us what you're working on.
- Step 2
Match services
We map your needs to the right disciplines across the group.
- Step 3
Discussion & scope
A short conversation to agree what's involved and how we'll approach it.
- Step 4
Stage
We apply the SAGE method to your stage: startup, growth, scale or exit.
- Step 5
Engagement
We agree how we'll work together: fees or partnership, framed by SAGE.
- Step 6
Ongoing
Long term, the door stays open to a deeper partnership as you grow.
Leadership
Meet the board
Adam Ibrahim
CEO (Strategy & Consulting)
Amjad Batliwala
CFO (Tax & Advisory)
Yusuf Guler
CAO (Business Development & Partnerships)
Faruk Bilgin
CTO (IT & Systems)
Part of the group
The wider Masters brand family: the specialist firms behind each area, with more partners joining as the group grows.
Consultancy by Masters
Adamz
Accounting by Masters
Tech by Masters
Media by Masters
Fokal Studios
Let's build
Start a project with us
Tell us what you're building. We'll be in touch.